North Coast Nutrition

The Children's Power Play! Campaign encourages 9-11 year-old children and their families to eat more fruits and vegetables and get 60 minutes of physical activity every day. The program provides information through schools, community youth organizations, supermarkets, food services, and the media. The Children's Power Play! Campaign is funded by USDA and provides free resources and materials to schools and after school programs where 50% or more of the students are enrolled in Free and Reduced-price meal programs. All others may still use the free resources by accessing the Children’s Power Play! Campaign.

To order a Community Youth Organization kit for your qualifying after school program, contact the Regional Children’s Power Play! Campaign office at dharris@scfymca.org.

Evaluation Tools:
In collaboration with CPNS the Center for Advanced Studies in Nutrition and Social Marketing has compiled a collection of evaluation tools (measure both environmental and individual behavior), which are available on the centers website:
http://socialmarketing-nutrition.ucdavis.edu/Tools/somarktools.php

Children's Power Play Evaluation:

The Network for a Healthy California — Children's Power Play! Campaign model was developed through careful formative research and proven effective through a large-scale evaluation study. The Children's Power Play! Campaign conducts process evaluation on an ongoing basis and uses data from the biennial California Children’s Health Eating and Exercise Practices Survey to continue to assess its effectiveness. Information on the Research and Evaluation can be found at:
http://www.cdph.ca.gov/programs/cpns/Pages/PowerPlayResearchEvaluation.aspx.

To receive the Children’s Power Play! and Harvest of the Month workbooks for 4th grade or 5th grade, please fill out the materials request form or fill out the online material request form. Deb Harris, Children’s Power Play! Coordinator- Northcoast Region, will sent you the requested PDF formatted document for you to download and make copies.

As an additional resource, the NNFC has included Children’s Power Play! Campaign activities that complement the Sugar Savvy Tools. Not only do you have multiple lessons on rethinking your drink, you also have the additional Children’s Power Play! activities designed for 9-11 year olds. However anyone can use the Children’s Power Play! activities by adapting the activities for your specific target population. If you need more information on how to adapt the Children’s Power Play! activities to your age group, please contact the Regional Children’s Power Play! Office at (707) 543-5810 x204. The “GO FARTHER” sections of the activities have a variety of extended ideas and suggestions to support the Sugar Savvy Lessons including:

Organize a student poster contest. Have a local celebrity or elected official judge the posters.
Have your children write a story about rethinking their drink. Include your favorite story in the school newsletter.
Encourage families to track the amount of healthy drinks they consume over a week.

Network for a Healthy California – Children’s Power Play! Campaign